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Palmetto Moon Exclusives

State Pride Collections

Three friends sit at the edge of a pool, smiling and enjoying drinks. The man wears a light blue Modelo beer t-shirt and colorful swim trunks, while the women wear bright swimsuits with matching cover-ups. A rustic wooden gazebo and marshland are in the background. Find similar styles in our new arrivals collection.

Women's Apparel

Women's Accessories

Mommin Aint Easy Graphic T-Shirt – A soft cotton short-sleeve tee featuring the playful phrase 'Mommin Aint Easy' in bold, stylish lettering. Classic crew neckline and relaxed fit, perfect for comfortable, everyday wear.

Love Bug Apparel Mommin' Ain't Easy Short Sleeve T-Shirt - $34.99

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A smiling woman leans on a wooden railing while standing on a deck. She wears a navy blue short-sleeve eyelet dress, and palm trees fill the background. Find this style in our women's collection.

Men's Apparel

Men's Accessories

Navy blue men's seersucker shorts with a 6-inch inseam, featuring a subtle textured stripe pattern, elastic waistband, and adjustable drawstring; shown worn by a model standing in a sandy coastal area near the ocean, capturing a relaxed, beachside vibe.

COASTNavy Seersucker 6 Inch Shorts - $49.99

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Close-up of a man holding a fishing rod with a spinnerbait attached. He wears bright blue shorts with a PFG logo and a white t-shirt, standing on green grass near a body of water. Shop men's Columbia and more in our Men's collection.

Kid's Apparel

Kid's Accessories

Featured Kid's Brands

Youth Dog Hat Short Sleeve T-Shirt

BurleboYouth Dog Hat Short Sleeve T-Shirt - $26.00

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A smiling man carries a young child on his shoulder at the beach, both wearing matching long-sleeve white and gray camo hoodies. They are holding hands under tall palm trees with a sunny ocean backdrop.

Home & Gifts

Gifts By Price

Trending Now

Touchland Velvet Peach hand sanitizer in a sleek, portable bottle with a fruity peach scent.

TouchlandVelvet Peach Power Mist Hydrating Hand Sanitizer - $10.00

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A fluffy Shetland Sheepdog stands on a grassy lawn wearing a blue floral-patterned bandana. The dog looks to the side with its tongue out, and trees blur in the background. Shop our pet collection in Home & Gifts.

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47 Brand relaxed fit black t-shirt with large University of Georgia lettering and G logo.

47 Brand UGA Hot Corner Foundation Short Sleeve T-Shirt - $50.00

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Three people standing on bleachers, overlooking a football field. Shop the Collegiate HQ collection for fan favorite apparel and accessories.

T-Shirts

Featured T-Shirts Brands

Local Girl Sunset Short Sleeve T-Shirt in aqua. Featuring a Local Girl logo in vibrant gradient colors ranging from pink to orange, this 100% cotton t-shirt is perfect for all-day comfort.

Local Girl Outfitters Local Girl Sunset Short Sleeve T-Shirt - $30.00

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Two men sit poolside on a cushioned bench with their backs facing the camera. The man on the left wears a heather gray Burlebo Outdoors t-shirt featuring an eagle graphic. The man on the right wears a light blue Local Boy Outfitters t-shirt with an American flag-themed design. A landscaped backyard with water features and greenery is visible in the background.

Simply Southern

Simply Southern Embroidered Bow hoodie.

Simply SouthernEmbroidered Bow Hoodie - $49.99

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simply southern product image of a young girl in a studio setting wearing a simply southern t-shirt and scallop detail shorts.

Simply SouthernYouth Scallop Shorts in Teal - $19.99

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A woman sits by a pool with her back to the camera, wearing a light blue Simply Southern t-shirt with a colorful “Sandy Paws” design featuring a dog in a hammock. A pink tote and sandals sit nearby as she holds a rolled-up towel. Shop Simply Southern.

Drinkware & Accessories

Coolers & Accessories

Featured Drinkware Brands

Patriotic Rambler 26oz Chug Bottle

YETIPatriotic Rambler 26oz Chug Bottle - $40.00

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Shop YETI'S Newest Limited Edition Color from the Patriotic Collection.

Sale

sale
Slate Hemlock Hoodie

Slate Hemlock Hoodie

$30.00 $60.00
sale
Front view of a woman wearing mid-rise, medium-wash boyfriend jeans with a relaxed fit through the hips and thighs, fading on the thighs, light whiskering at the hips, and cuffed hems. Styled with a sleeveless top and sandals, against a neutral background.

Mid Rise Boyfriend Cuff Jeans

$32.50 $64.99

Women's Footwear

Men's Footwear

product shot of hey dude women's wendy crochet sneakers with hues of blue and teal.

Hey Dude Women's Wendy Cottage Crochet in Bay Blue - $64.99

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A woman sitting on steps, casually showing off her BIRKENSTOCK sandals, highlighting the design and comfort of the footwear. Shop our footwear collection for more styles.

Hats & Hair Accessories

Jewelry

Women's Handbags

Sunglasses & Eyewear Accessories

Wallets, Lanyards, & Keychains

Pet Accessories

Auto & Tech

Collegiate Accessories

Close-up of a smiling woman on a sandy beach wearing a white “Local Girl” hat with teal trim. She also wears a light mauve hoodie and gold hoop earrings. The ocean is blurred in the background. Shop Local Girl accessories and more.

Gifts

Gifts By Price

Warmies® Yellow Flower Pot Plush

Warmies® Yellow Flower Pot Plush - $29.99

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sunbum scalp and hair mist

Brands A–Z

Women's Featured Brands

Men's Featured Brands

Footwear Featured Brands

Accessories Featured Brands

Local Boy Outfitters

Local Boy Outfitters Wando swim trunks, color Tropical USA, Sizes S-XXL, 95% Nylon, 5% Elastane. The Tropical USA pattern has a navy blue background with shades of red, blue, and white creating a tropical floral pattern. These trunks feature a mesh liner, Elastic waistband with drawstring, two side pockets, and one back pocket with snap button closure. There is a small Local Boy Outfitters logo on the bottom left pant leg.

Local Boy OutfittersWando Swim Trunks - $45.00

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Light grey Local Boy t-shirt with a graphic on the back inspired by a well known, Southern mayonnaise brand.

Local Boy Outfitters Mayo Label Short Sleeve T-Shirt - $30.00

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A man and woman stand side by side on a wooden dock, both facing away from the camera. He wears a light blue “Local Boy Outfitters” t-shirt, and she wears a coral “Local Girl Outfitters” t-shirt with white shorts. A calm marsh and green trees are in the background. Shop Local Boy and Local Girl t-shirts, shorts, and more.

The Christmas Shop

Gifts By Price

Gifts By Recipient

two girls wrapping presents in front of a christmas tree

Pajamas For the Family

gifts sitting on a mantle and stockings hanging down from the fireplace

Find The Perfect Gift🎁

Men's

Women's

simply southern totes

Shop $39.99 Simply Southern Totes

Holideals - new deals every week from your favorite brands shop now
Back view - Avid Iconic Camo Short Sleeve T-Shirt, color brown featuring a large Avid tri-color camo logo. Crafted from a premium mix of 60% combed ring-spun cotton and 40% polyester, it offers a soft feel and long-lasting wear.
Iconic Camo Short Sleeve T-Shirt
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Avid Iconic Camo Short Sleeve T-Shirt $28.00
Red Dawn Short Sleeve T-Shirt
Red Dawn Short Sleeve T-Shirt
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Avid Red Dawn Short Sleeve T-Shirt $28.00
Back view - Avid Iconic Sportsman Short Sleeve T-Shirt, color navy blue featuring a large Avid logo and sportsman icons throughout the logo. Crafted from a premium mix of 60% combed ring-spun cotton and 40% polyester, it offers a soft feel and long-lasting wear.
Iconic Offshore Short Sleeve T-Shirt
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Avid Iconic Offshore Short Sleeve T-Shirt $28.00
Whiskey Tuna Short Sleeve T-Shirt
Whiskey Tuna Short Sleeve T-Shirt
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Avid Whiskey Tuna Short Sleeve T-Shirt $28.00
Cosmic Fish Camp Short Sleeve T-Shirt
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Avid Cosmic Fish Camp Short Sleeve T-Shirt $28.00
Iconic Recast Trucker Hat
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Avid Iconic Recast Trucker Hat Sold Out
Paradise Palms Short Sleeve T-Shirt
Paradise Palms Short Sleeve T-Shirt
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Avid Paradise Palms Short Sleeve T-Shirt $28.00
Frontier Flats Short Sleeve T-Shirt
Frontier Flats Short Sleeve T-Shirt
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Avid Frontier Flats Short Sleeve T-Shirt $28.00
Front View - Avid Patriot Performance Hat, Color white, with a navy-colored embroidered patch containing white stars, red stripes, and an Avid logo. A rope cord stretches across visor in red, white, and blue. The hat is breathable and designed to keep serious anglers comfortable in the elements!
Patriot Performance Rope Hat
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Avid Patriot Performance Rope Hat $34.00
Mezcal and Mermaids Short Sleeve T-Shirt
Mezcal and Mermaids Short Sleeve T-Shirt
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Avid Mezcal and Mermaids Short Sleeve T-Shirt $28.00
Charter Rope Hat
Charter Rope Hat
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Avid Charter Rope Hat $30.00
Keys Rope Hat
Keys Rope Hat
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Avid Keys Rope Hat $30.00
Front View - Avid Camo Performance Hat, Color white and light gray camo, with a black embroidered patch containing a white Avid logo. The hat is breathable and designed to keep serious anglers comfortable in the elements!
Snow Camo Performance Trucker Hat
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Avid Snow Camo Performance Trucker Hat $34.00
Front View - Avid Sportsman Rope Hat, color white, with multi-colored patriotic and outdoor themed icons and a patch embroidered on the front with Avid logo in red letters. Made with breathable, material, this hat is created to keep outdoor enthusiasts comfortable all day!
Sportsman Rope Hat
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Avid Sportsman Rope Hat $30.00

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